Although they’re not strictly speaking Negative SEO attacks, Negative Digital Marketing attack vectors nevertheless operate along similar lines, so they deserve to be included in this site as a matter of importance.
Below you’ll find a list of the most common NDM attacks. This is far from exhaustive, and will be added to as time passes.
|
Flag as Spam
Mass-reporting a domain, email address or phone number as spam can and will result in blacklisting, reduced mail delivery rates, and other undesirable consequences. |
4 | 5 |
|---|---|---|
|
Click Fraud
Bots and bot-farms clicking on a target site’s ads will impact ROI, waste ad-budget, and can negatively affect ad-selection and display. |
5 | 7 |
|
Data Falsification
Bot-farming a specific page, an entire section or site, or even just random pages with fake traffic will ruin basic analytics data and necessitates the need for filtering, exclusions, and cleaning before any information of value can be extracted from the data. |
5 | 6 |